Online Wills Platform Review
Introduction Creating a Will has traditionally been a real-world activity that requires meeting with a barrister and solicitor. However, in the last ten years online Will-production platforms have been developed. In Australia there are three online Will platforms; Gathered Here, Willed and SafeWill, which currently lead the market. An online Wills platform partnership is a […]
Charity Digital Ecosystems –
Building Foundations for Success
Charities conducting fundraising activities need the appropriate infrastructure in place building solid foundations to implement and scale up their efforts acquiring, retaining and maximising the value of hard-won supporters, along with their investment in fundraising. Systems implementation are underpinned by a labyrinth of sophisticated processes and are supported by robust supporter journeys. Integrating systems through […]
Bequest Surveys and Solus Mailings –
Why Your Charity Needs Them
Every charity with a diverse fundraising portfolio needs to realise their investment by growing revenue potential through one of the most important cornerstones of fundraising programs: Gifts in Wills. In this blog we talk about real-world activities by engaging in supporter survey and solus mailings. This will allow your bequest program to fully develop, unlocking […]
Gifts in Wills –
Is Your Charity Missing Out?
Having a Gifts in Wills program in place ensures your charity has one of the most imperative fundraising pillars in place for maximising revenue. Anyone involved in fundraising for the not-for-profit sector knows that grooming donors up the donor pyramid to ultimately leave a transformational bequest or gift in their Will is the holy grail. […]
To Acquire or Not to Acquire –
The Case for Direct Mail
Is there a place in today’s saturated market for direct mail acquisition? According to Sydney-based Tedirex, a data marketing agency for the not-for-profit industry, there are approximately the same number of charities engaging in direct mail acquisition today as in previous years, though most are now boxing clever in the eternal chase to acquire new […]
Don’t Go Chasing Unicorns
COVID-19 and its effects have many charities questioning fundraising initiatives, wondering how to move forward in a meaningful way amidst the rampant uncertainty. What’s the next big thing? and How do we adapt to the future methodology of giving? have been new questions at the centre of vital fundraising efforts. For many charities, individual giving […]
